A Values Based Business

Here's what we believe sets Insightful MR apart:

At Insightful MR, our mission is grounded in a set of unwavering values that define who we are and how we operate. We believe in building a company that stands out for its commitment to:

 Integrity: Our foundation is honesty, and as we envision significant projects, we refuse to compromise our integrity for short-term financial gains. Honest communication is not just a practice; it is a non-negotiable cornerstone of our identity.

 People Matter: In recognizing the mental health challenges faced by today's workforce, we are dedicated to providing a safe and honest environment for our team. We actively care for our colleagues, celebrating their successes, and staunchly rejecting any form of bullying, whether internal or from clients. We draw inspiration from remarkable leaders like Al DeCotiis and Martha Rea, whose compassionate leadership guides our journey.

 Hire the Best:  When we expand our team, we will seek the best talent without bias towards age, gender, religion, race, or any other factor. Being the best is crucial, but even more critical is sharing our values. If you embody excellence and resonate with our principles, we want to work with you.

 Curiosity to Do Better: We reject complacency and shortcuts. Our commitment is to continually strive for excellence, steering clear of easy wins or cutting intellectual corners. Every opportunity is met with a curiosity to deliver our best. If, for any reason, we cannot meet that standard, we pledge to be forthright and assure you that we will never submit work for the mere sake of submission.

 Charitable Focus: Acknowledging our privilege, Insightful MR is more than a business; it's a force for good. We proudly dedicate 10% of our profits annually to a cause chosen collectively by our team. Sharing our good fortune is not just a choice; it's a core tenet that shapes the impact we aim to have on the world.

 At Insightful MR, our mission is to redefine success by seamlessly integrating these values into every facet of our business, creating a workplace where integrity, compassion, excellence, and giving back are not just ideals but the essence of who we are.

If that sounds like a business you would like to work with, why not get in touch?

Thoughtful Experienced Dependable

Whatever the study, no matter how big or small, you only get the most senior support. The leadership team of Andrew Grant and Brian Maraone have held senior positions in client side businesses: Jaguar Cars, Ford Motor Company and Chrysler. They have also worked together in a number of supply side insights businesses, most recently PhoenixMI and MarketCast.  

Every person you deal with, and every business we partner with holds the same philosophy - that going above and beyond for clients is why we are doing this.

Andrew grant

Loves working with Clients

After 35 years in the Market Research industry, 12 of them on the client side, I have established Insightful MR to enable me to do more of what I love – serving clients and helping them to

  • Set strategy
  • Determine Brand Positioning
  • Develop great products
  • Make great ads
  • Understand their Customers
  • Satisfy more people, more of the time
  • Sell more

brian maraone

Ultimate Car Guy

Brian brings a wealth of automotive advertising knowledge and marketing research experience from his 23+ year career. Brian was instrumental in building a global advertising effectiveness program . He enjoys building relationships and serving clients. Brian’s unique skillset includes:

  • Building and maintaining strong relationships with clients
  • Understanding client business objectives, challenges, and expectations
  • Working closely with clients to define project goals and objectives
  • Building teams and structures to serve clients
  • Providing strategic recommendations based on sound research insights to help clients make informed business decisions

Contact

REGISTERED ADDRESS

1 Fisher Lane

Bingham, Nottinghamshire

NG13 8BQ

United Kingdom

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